A practical guide to funnel structure for low-ticket digital products — choosing bumps and upsells that genuinely complement your front end, setting a sensible price ladder, writing upsell pages without pressure tactics, and tracking the few numbers that matter. Includes 8 funnel maps, copy templates and a CSV planner.
Many low-ticket funnels stack five unrelated offers behind fake timers and hidden 'no thanks' links.
Buyers notice, refunds rise, and marketplaces increasingly reject pages that rely on pressure.
This blueprint treats each offer as a genuine next step: something that makes the front-end product easier, faster or more complete — with a clear way to decline.
Pick one of 8 funnel maps that suits your front-end product.
Choose bump, OTO and downsell offers using the complement test.
Set a price ladder and write each page from the templates.
Record views, take rates and refunds per step and adjust.
This is a digital product delivered instantly after purchase. Because the files are downloadable immediately, all sales are final and no refunds are offered. Please read this page and the FAQ carefully so you know exactly what you are getting. Questions before buying? Contact the vendor through the platform.
No. WarriorPlus and JVZoo handle checkout and funnel routing, and pages can be built with free page tools. Platform features and terms change — check the current documentation before you build.
No results are guaranteed. The guide contains no conversion rates or income figures to aim for. Many funnels make few or no sales; results depend on your product, traffic, offers and the work you put in.
It describes common funnel requirements in general terms. Each marketplace sets and updates its own rules, so always read their current terms and guidelines before submitting a product.
No. It's general education on structuring offers. For consumer-law or tax questions, consult a qualified professional in your country.
This is an instantly downloadable digital product, so all sales are final and no refunds are given. Please review this page carefully before purchasing.
You can keep doing what you've been doing — or you can grab a proven, step-by-step system for less than the price of lunch.
P.S. Pick one funnel map, run your front-end product through the complement test and draft your first bump this week. The guide, maps, templates and planner are yours for a one-time $7.